SEO
On-Page Optimization – Part I
On-Page Optimization means Optimize the customer or own website. For optimize the customer or own website some terminologies are used which explanations are shown in below.
Keyword Research:
Keyword is the most important factor for On Page Optimization because using “Keywords” search engine knows about your business field e.g. Web Development Company, Hotels, and Schools etc. so that choose well and better keyword for your customer website. All Keywords must be used in web content.
Competitions Website Analysis
Visit your competitions website which already have good page rank or ranking on search engine. But be aware may be your competitions website use Black Hat SEO so you can take only help from your competition website but don’t copy content.
Client Side Web Page Analysis
Understand about your client business and analysis all webpage of site one by one using Search Engine guidelines and don’t use copy content.
Tag Optimization
Show Keywords to Search Engine using HTML Tag but Tags have limits in characters along with spaces
|
S. No |
Tag |
Limit in Characters |
Description |
|
1. |
Title |
Less than 70 |
Title must different for every web page of website. |
|
2. |
Meta Keywords |
Less than 140 |
Keyword must use in your webpage content. |
|
3. |
Meta Descriptions |
100 to 140 |
Description is line which shows introduction about web page. |
|
4. |
Meta language |
- |
Show content language like English, Spanish |
|
5. |
Heading |
At least one |
H1 and H2 are compulsory to use in web page. |
|
6. |
Bold |
At least twice |
Show other keywords which is not use in Title & Heading |
|
7. |
Hyperlink |
Less than 70 |
All anchor tag should have “Title” as keyword |
|
8. |
ALT |
- |
Every Image must have “ALT” tag. |
